GCash is promoting digital payment features and financial services to help Filipinos manage holiday expenses, streamline shopping, and simplify travel preparations through its returning Merry GCash campaign.
The campaign highlights several ways users can make holiday spending more convenient through the GCash app, including RFID reloading, installment payments, QR transactions, and promotional rewards.
For motorists traveling to Christmas gatherings and celebrations, GCash allows users to top up RFID toll accounts through its Pay Bills feature, reducing the need to line up at tollway reload stations or prepare cash for reloading.
Consumers planning to purchase Apple devices as holiday gifts can also use GGives, GCash’s buy-now-pay-later service, at participating retailers. Eligible purchases may qualify for zero-percent interest and zero downpayment, subject to applicable terms and conditions.
Participating stores include Power Mac Center, The Loop, Beyond the Box, Open Source, Digital Walker, Digimap, Digiplanet, Abenson, Electroworld, and Silicon Valley.
For grocery shopping, GCash also supports QR payments, allowing customers to pay the exact purchase amount without handling cash. Users shopping at Puregold can additionally receive ₱100 cashback with a minimum purchase of ₱1,000, subject to promotional conditions.
Beyond its digital payment services, GCash is bringing back its Shake It Win It promotion, offering prizes that include ₱100,000 in GCash credits and a BYD Seal 5 DM-i hybrid vehicle. Overseas users can also participate for a chance to win a livelihood package worth ₱150,000 in GCash credits or a ₱1 million cash prize.
The company is also organizing the Merry G Christmas Village, featuring local brands and exclusive shopping promotions at selected malls. The events are scheduled for Marquee Mall in Pampanga on November 6–8, Estancia at Capitol Commons in Pasig on December 11–13, and Festive Walk in Iloilo on December 18–20.
Through these initiatives, GCash aims to encourage cashless transactions and provide digital financial tools that help Filipinos manage their holiday preparations and expenses more conveniently.
