Samsung has introduced four new members to its Galaxy A-Team campaign, highlighting the capabilities of the Galaxy A57 5G and Galaxy A37 5G through the experiences of young creators and entertainers.
Joining the Galaxy A-Team are actress and singer Ashtine Olviga, content creator Caprice Cayetano, musician Maki, and actor Will Ashley. The campaign aims to showcase how the latest Galaxy A Series devices support creativity, entertainment, and productivity among Gen Z users.
Samsung highlighted several key features of the Galaxy A57 5G and Galaxy A37 5G, including a 50MP Wide Camera, improved Nightography for low-light photography and video recording, a 120Hz refresh rate display, and enhanced gaming performance with a larger cooling chamber.
The devices also feature Circle to Search with Google, allowing users to search for information directly from images or on-screen content, reflecting Samsung’s continued integration of AI-powered tools into its midrange smartphone lineup.
According to Samsung, the Galaxy A57 5G is available starting at P28,990, while the Galaxy A37 5G starts at P25,990. Customers purchasing either device until June 30, 2026, can receive promotional freebies, including a travel adapter, phone case, and a two-year Samsung Care+ warranty. Samsung is also offering discounts on select Galaxy wearables when purchased alongside the smartphones.
The campaign underscores Samsung’s strategy of bringing premium mobile features such as AI-powered search, advanced camera technology, and gaming enhancements to a wider audience through the Galaxy A Series.
