PLDT and Smart receive recognition at the LinkedIn Talent Awards Philippines for their excellence in employer branding and commitment to developing AI and future-ready digital skills among employees.
PLDT Inc. and Smart Communications, Inc. earned top honors at the LinkedIn Talent Awards Philippines, underscoring their continued investment in artificial intelligence (AI) skills development, digital learning, and employer branding.
(From left) PLDT and Smart’s Skilling and Succession Head Edna Mae V. Gammad, Senior Manager for Skilling Katrina Camille B. Guerrero-Alimagno, Skilling Specialist Zea B. Dumasig, Manager for Talent Branding Gail Corrine L. Sarmiento, and Workplace Experience Head Cliff M. Adora during the LinkedIn Talent Awards Philippines, where PLDT and Smart were recognized for their employer branding and AI-driven workforce development initiatives.
PLDT and Smart received the Best Employer Brand on LinkedIn award in the category for organizations with more than 10,000 employees on LinkedIn. The recognition highlights the Group’s purpose-driven employer branding campaign, #MakeItMeaningful, which showcases authentic employee stories and promotes a culture centered on learning, innovation, and meaningful work.
Smart was also named a Finalist for AI Pioneer: Learning Champion in the category for organizations with 5,000 to 10,000 employees, recognizing its efforts to equip employees with AI and emerging digital skills needed in today’s evolving workplace.
According to PLDT, the company continues to strengthen workforce capabilities through structured training programs, digital learning platforms, and hands-on opportunities that encourage employees to apply AI in their daily roles and adapt to the demands of the digital economy.
The recognition comes as organizations increasingly prioritize AI readiness, workforce reskilling, and technology-driven talent development. Smart’s distinction as the only telecommunications company recognized for AI learning highlights the growing role of AI capability-building as a strategic business priority.
PLDT and Smart said they remain committed to fostering a workplace that supports continuous learning, leadership development, and innovation while preparing employees for the future of work.
