Infobip Report: Filipino Consumers Drive Shift Toward AI-Powered Conversational Messaging

Filipino consumers are increasingly favoring conversational digital channels, prompting businesses to adopt AI-powered customer engagement strategies, according to Infobip’s Messaging Trends Report 2026. The report, based on 628 billion mobile interactions in 2025 and a historical analysis of 3.8 trillion messages, found that total customer interactions on Infobip’s platform in the Philippines grew 19% year-over-year. […]