Team Secret has been selected for the 2026 Esports Foundation Club Partner Program, joining 40 elite esports organizations worldwide in a major initiative aimed at strengthening the global competitive gaming ecosystem.
The program, which is now in its third year, provides participating clubs with funding of up to $1 million per year, along with strategic support, marketing resources, and international exposure. It is designed to help teams expand their brands, grow audiences, and build stronger fan engagement leading into and throughout the Esports World Cup 2026.
Since its launch in 2023, the initiative has invested over $100 million into esports organizations globally, supporting competitive operations, content creation, and fan-focused campaigns. The program also emphasizes storytelling and community building, highlighting players’ personalities and competitive journeys as key drivers of audience engagement.
This year’s selected clubs collectively reach more than 300 million fans worldwide, reflecting the rapid global expansion of esports. The 2026 lineup includes major organizations such as Team Liquid, Fnatic, G2 Esports, T1, and many others across North America, Europe, Southeast Asia, and emerging markets.
With a strong presence in Southeast Asia and the Philippines, Team Secret continues to play a significant role in shaping regional esports culture. Known for its competitive achievements across multiple titles, the organization remains a key representative of Filipino-linked talent on the global stage.
As part of the program, Team Secret will roll out content campaigns, creator collaborations, fan activations, and live events such as watch parties, designed to bring fans closer to the team and the broader esports ecosystem.
According to Hans Jagnow, the Club Partner Program continues to evolve as a global platform that strengthens fan engagement and expands esports into new growth regions, including Southeast Asia, Latin America, and India.
In 2025 alone, the program generated over 300 million campaign views and engaged more than 10 million fans through live and digital activations, underscoring its growing influence in shaping how esports audiences interact with competitive gaming.
As the esports industry continues to mature, initiatives like this highlight the shift toward structured, club-driven ecosystems that combine competition, content, and community at a global scale.
