LG Electronics Philippines showcased its upcoming home appliance innovations at its first Home Solutions Dealer Summit, giving dealer partners and media an early look at new washing machines, refrigerators, and cooking appliances expected to reach Philippine stores in 2027.
Held at Solaire North, the summit highlighted LG’s growing integration of artificial intelligence (AI) and advanced technologies into household appliances to improve convenience and simplify everyday routines.
Among the featured products was the 25/20kg WashTower™ All-In-One Stacked Washer Dryer, alongside new front-load and top-load washing machines equipped with AI Wash technology. LG also presented its 10kg Dual Inverter Heat Pump Dryer featuring AI Dry, designed to bring intelligent features to laundry care.
For refrigeration, LG introduced its 20.5 cu. ft. Fit & Max French Door Refrigerator with Drawer and Craft Ice Maker, featuring a new LCD Temperature Control Panel. The company also showcased new side-by-side refrigerator models incorporating food storage innovations, convenience features, and contemporary Korean-inspired designs.
In the cooking category, LG presented its NeoChef™ Smart Inverter Convection Oven, highlighting advanced cooking capabilities and greater versatility in meal preparation.
Beyond the product showcase, the summit featured guided demonstrations across dedicated laundry, refrigeration, and cooking zones. LG product specialists introduced attendees to the technologies and features of the upcoming appliances. An interactive mixology activity also demonstrated the convenience of LG’s Auto Ice Maker technology.
LG Home Solutions Product Director Changhee Doh said the event aims to strengthen dealer partnerships by providing firsthand product knowledge and helping partners introduce new technologies to Filipino households.
The summit forms part of LG Philippines’ efforts to prepare its dealer network for the upcoming product lineup while making its home appliance innovations more accessible to local consumers.
