Acer marked two major milestones in 2026 as it celebrated the 10th anniversary of Acer Day alongside its 50th year as a technology company, bringing together more than 8,500 fans at the Araneta Coliseum in the Philippines.
Headlined by Acer ambassadors SB19, the celebration highlighted the technology brand’s evolving presence beyond traditional computing. The event carried the theme #ShiftTheGame, encouraging young people to explore new approaches to work, culture, and play.
Acer also showcased its expanding lifestyle technology portfolio, with Acer Day 2026 incorporating fitness activities alongside music. The move reflects the company’s growing focus on products beyond PCs, including Acerpure home appliances and Acer luggage.
“Acer is constantly evolving to stay relevant to what our customers are passionate about,” said Sue Ong-Lim, managing director of Acer Philippines. “As we mark 50 years as a brand and 10 years of Acer Day, we wanted this celebration to be bigger and more meaningful than ever.”
The 2026 celebration began with the Acer Electric AI Night Run on August 1 and will conclude with the Music Run, billed as “Asia’s Fittest Party,” on September 13 at the SM MOA Complex.
The milestones underscore Acer’s broader evolution as a technology company, expanding its ecosystem from computing devices into connected lifestyle and home technology while continuing to engage younger consumers through technology, entertainment, and fitness.
