Epson has been recognized by International Data Corporation (IDC) as the leading brand in four large-format printing categories across ASEAN for calendar year 2025: Large Format Printer, Graphic Textile, Photo Graphic and Signage.
In the Large Format Printer category, Epson increased its ASEAN market share to 21.1%, up from 19.2% in 2024. In the Philippines, the company recorded a 26.9% share, representing a 4.7-percentage-point increase from the previous year.
Epson also led the Graphic Textile category with a 45.6% ASEAN market share, up from 43% in 2024. Its Philippines share reached 54.6%, while the company also reported strong positions in Singapore and Indonesia.
In Photo Graphic (Aqueous Ink) printing, Epson maintained its number-one position in ASEAN with a 22.3% regional market share. The company cited its SureColor P9530 and P6530E large-format printers as part of its professional photo printing portfolio.
For Signage, Epson increased its ASEAN market share from 10.5% in 2024 to 11.1% in 2025. The company expanded its signage portfolio with the SureColor S7130, S8130 and S9130 printers, which use Eco Solvent, Latex and Solvent ink technologies.
The results highlight Epson’s continued investment in large-format printing technologies across commercial, textile, photography and signage applications in the region.
“We’re honored to be recognized by IDC as the leading printer brand across these categories. This is a direct affirmation of our ongoing commitment to innovation and delivering high-quality printing solutions throughout ASEAN,” said Hattori Tai, Regional Director of Commercial and Industrial Products, Epson Southeast Asia.
