The Public Relations Society of the Philippines (PRSP) has appointed Doris Isubal-Mongaya, founder and CEO of Cebu-based PR agency PRWorks Inc., as the first Regional Chair of its Visayas Regional Network in the organization’s 69-year history.
The appointment was announced during the launch of PRSP’s regional initiative, “STEWARDING PRSP: Amplifying Voices, Building Trust,” at SM City Cebu. The initiative aims to strengthen regional representation, expand professional development opportunities, and support public relations practitioners beyond Metro Manila.
PRSP President Ana Pista, APR, delivers her address on strengthening regional representation and empowering public relations practitioners during the launch of the Visayas Regional Network in Cebu City.
PRSP President Ana Pista, APR, said the appointment marks a significant step toward making the Society more accessible to regional communicators and giving their expertise a stronger voice in the national public relations community.
Isubal-Mongaya brings more than two decades of public relations experience through PRWorks Inc., which serves clients across key economic centers in the Visayas and Mindanao.
The Cebu gathering also featured PRSP’s Professional Development Program, which covered strategic measurement, crisis communication, and responsible communication, including artificial intelligence (AI) ethics. The sessions aimed to strengthen the skills and judgment of government and corporate communications professionals amid an evolving communications landscape.
In a separate activity, PRSP partnered with MediaQuest Holdings, Inc., THINKaMuna Pilipinas, and TikTok for the THINKaMuna: Media and Truth Forum at SM Seaside City Cebu. The forum brought together students, educators, and communications practitioners to discuss misinformation, disinformation, responsible information sharing, and the role of communication in building public trust.
Through its Visayas Regional Network, PRSP aims to expand professional connections and development opportunities while strengthening public relations practice across the regions.
Paul Michael de Quiros, APR, president of Full Circle Communications, shares insights on crisis communication during the PRSP Professional Development Program in Cebu.
PRSP President Ana Pista, APR, leads the induction of new members from the Visayas during the launch of the society’s regional network at SM City Cebu.
Speakers and organizers at the THINKaMuna: Media and Truth Forum in SM Seaside City Cebu promote media literacy, responsible information sharing, and the fight against misinformation and disinformation.
