TCL has expanded its premium television lineup in the Philippines with the launch of the TCL A400 Series, a lifestyle-focused smart TV range that combines AI-powered entertainment, QD-Mini LED display technology, and art-inspired design.
The new lineup includes the A400M and A400 Pro, both designed to serve as entertainment hubs and decorative centerpieces for modern homes. Featuring an ultra-slim profile, Art Gallery Mode, and an integrated ONKYO Hi-Fi sound system, the televisions are aimed at consumers seeking both premium performance and sophisticated aesthetics.
A standout feature of the A400 Series is its ability to transform into a digital art gallery when not in use. Users can display hundreds of preloaded artworks or choose from more than 100,000 AI-generated art pieces spanning multiple styles, from classical to impressionist designs.
On the display side, both models utilize QD-Mini LED technology, combining Quantum Dot color enhancement with precision backlighting to deliver over a billion colors, improved brightness, and enhanced energy efficiency. The A400 Pro further differentiates itself with an anti-reflection Matte HVA Panel for a gallery-like viewing experience, while the A400M features a traditional high-contrast HVA panel.
The televisions are also equipped with TCL’s latest AI technologies. Powered by the TSR AiPQ Processor, the system uses intelligent image optimization and machine learning algorithms to enhance picture quality on a frame-by-frame basis. TCL says the platform continuously improves through AI-driven processing that optimizes visuals, audio, user interactions, and content creation.
Audio performance is delivered through a built-in ONKYO 2.0 Hi-Fi Sound System, leveraging the audio brand’s decades of home theater expertise to provide immersive sound without requiring external speakers.
The TCL A400 Series is now available nationwide through authorized retailers. The A400M, featuring a black frame design, is exclusively available through Abenson, while the A400 Pro, distinguished by its wooden frame aesthetic, is available exclusively at SM Appliance Center.
For more information, visit the official TCL Philippines website.
