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PLDT Global Expands Digital Ecosystem for Overseas Filipinos

PLDT Global is strengthening its technology-driven ecosystem for overseas Filipinos, positioning itself as a strategic partner for brands seeking deeper engagement with Filipino consumers abroad through digital commerce, connectivity, and targeted advertising. The international arm of PLDT has evolved beyond traditional telecommunications services, developing an integrated platform ecosystem that helps businesses connect with overseas Filipinos […]

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Globe and Netopia AI Validate Predikta Platform to Predict Ad Campaign Performance Before Launch

Globe, through 917Ventures’ Velocity innovation program, has successfully validated Predikta, an AI-powered platform developed by Netopia AI that predicts advertising campaign performance before marketers commit media budgets. The collaboration leveraged historical campaign data from AdSpark, with Predikta conducting blind simulations to forecast which creative assets would deliver the best results. These predictions were then compared […]

Industry Verticals News

PLDT Global Expands Digital Platforms to Help Brands Reach Overseas Filipinos Worldwide

PLDT Global is strengthening its push into the overseas Filipino market by positioning its platforms, TinBo and Vortex PH, as end-to-end solutions for brands seeking to engage Filipinos living and working abroad through digital commerce, advertising, and connectivity services. The company said the growing overseas Filipino community presents a major opportunity for Philippine businesses looking […]

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